Your BusinessAsked at completion
The request goes out when the job is signed off and the client is standing in their new room. Fewer jobs than a plumber, so each one counts, and none is missed.
Builders and building contractors
More Google reviews and better rankings for builders.
An extension or a loft conversion is the biggest thing most people ever buy from a local business, and they research it like one. Modern Playbook asks every client for a Google review when the job completes, replies to every review, and builds the pages that rank you for the projects people search for in your area.
Why it matters
Why a builder's reviews carry more weight than a portfolio.
Photos show the finished extension; reviews show what it was like to live through the build. Homeowners read them for the things they fear: overruns, mess, disappearing for a fortnight. A builder with recent, detailed reviews that mention timekeeping and tidiness wins the tender before the quote is opened. Long jobs mean fewer completions, so every one of them has to be asked.
Past clients first
You have years of finished projects. Those clients are asked gradually from week one, so your review count starts moving before the next job completes.
Pages for each project type
"House extension builders [town]", "loft conversion", "kitchen renovation": separate searches, separate pages, each with the questions clients ask answered up front.
What customers search
The searches that bring builders work.
These are the kinds of searches a builder's customers make, and each one is a different moment of intent: an emergency, a planned job, or a check on a name they have already heard. We build your Google Business Profile and a page for each search that matters in your area, so you appear for all of them rather than only for your own business name.
- builders near me
- house extension builders [town]
- loft conversion specialists
- builders in [town] reviews
How it works
How the system runs for a builder.
Jobs reach the system in one of two ways: linked to your booking calendar or job software so every completed job goes in automatically, or logged with a ten-second form on your phone. From there the request, the reminders and the AI replies run on their own, and you see your new reviews, your rating and your local competitors in one report every month.
1
The project completes
You mark it complete, or it comes in from your project software. Enquiries and quotes are never asked.
2
The request goes out
A couple of hours later, in your company's name, by text, email or WhatsApp, with a link to your Google review box. Gentle nudges over eight days, then it stops.
3
The review gets a reply
Four and five stars are answered within hours by AI in your voice. Three stars or below, you are alerted and approve a drafted reply.
4
Your ranking follows
Recent reviews, a complete profile and project pages move you up for the searches that bring tenders. The monthly report shows what moved.
What it costs
One monthly price. No minimum term.
Review Growth is £297 a month: your profile set up for reviews, past customers and every new job asked automatically, AI replies to every review, a live reviews widget and a monthly report. Complete Growth is £597 a month and adds local SEO and AI search. Both are month to month, with no setup fee and no exit fee, and a 30-day money-back guarantee on reviews.
Before you book
Questions builders ask us.
Our jobs take months. Is a review system still worth it?
More so, because you cannot afford to miss any of them. The system also asks your past clients first, which is where most builders have years of unrequested reviews waiting.
Can we ask at a milestone rather than the end?
You can mark a milestone as a completed job if you want to, for example at first fix on a long build. Most builders ask once, at sign-off, when the client is happiest.
What about a client who is unhappy about an overrun?
You are alerted the moment a low review lands, with a calm, specific reply drafted for approval. Fix what you can with the client first; the reply then reassures the next reader.
Do you build pages for extensions and lofts separately?
Yes. They are different searches with different budgets and different questions, and a page that answers each one directly ranks better than a general building page.
Let's get you found first.
A free 30-minute call. You leave with a clear view of where you are losing work, whether or not we ever speak again.
Book a free call