Your BusinessAsked the same day
Most repairs finish in a day. The request goes out a couple of hours after you leave, while the leak is fixed and the relief is fresh.
Roofers and roofing companies
More Google reviews and better rankings for roofers.
Roofing is where customers are most afraid of being ripped off, and reviews are how they decide who to let on the roof. Modern Playbook asks every customer for a Google review when the job is done, replies to each one, and builds the pages that rank you for "roofer near me" and "emergency roof repair" where you work.
Why it matters
Why reviews matter more for roofers than almost anyone.
Nobody can see their own roof, so they cannot judge the work themselves. They judge you instead, and the only evidence they have before you arrive is your Google profile. A roofer with a long list of recent, specific reviews answers the fear of rogue traders before the first phone call. A storm-season surge in searches goes to whoever is already trusted.
Emergency searches covered
Pages and a profile built for "emergency roof repair [town]" and "roofer near me", so you appear when the weather turns and the searches spike.
Replies that reassure the next reader
Every review gets a specific reply, by AI in your voice within hours. The next homeowner reads the reply as much as the review.
What customers search
The searches that bring roofers work.
These are the kinds of searches a roofer's customers make, and each one is a different moment of intent: an emergency, a planned job, or a check on a name they have already heard. We build your Google Business Profile and a page for each search that matters in your area, so you appear for all of them rather than only for your own business name.
- roofer near me
- emergency roof repair [town]
- flat roof replacement cost
- roofers in [town] reviews
How it works
How the system runs for a roofer.
Jobs reach the system in one of two ways: linked to your booking calendar or job software so every completed job goes in automatically, or logged with a ten-second form on your phone. From there the request, the reminders and the AI replies run on their own, and you see your new reviews, your rating and your local competitors in one report every month.
1
The job is finished
You mark it complete from the van, or it comes in from your job software. Quotes that did not go ahead are never asked.
2
The request goes out
A couple of hours later, in your name, by text, email or WhatsApp, with a link to your Google review box. Gentle nudges over eight days, then it stops.
3
The review gets a reply
Four and five stars are answered within hours by AI in your voice. Three stars or below, you are alerted and approve a drafted reply.
4
Your map ranking follows
Recent reviews, a complete profile and area pages move you into the map pack. The monthly report shows what moved.
What it costs
One monthly price. No minimum term.
Review Growth is £297 a month: your profile set up for reviews, past customers and every new job asked automatically, AI replies to every review, a live reviews widget and a monthly report. Complete Growth is £597 a month and adds local SEO and AI search. Both are month to month, with no setup fee and no exit fee, and a 30-day money-back guarantee on reviews.
Before you book
Questions roofers ask us.
We do a lot of small repairs. Is it worth asking for a review on each?
Yes. Small repairs are where review volume comes from, and volume plus recency is what Google and customers both respond to. A twenty-minute gutter fix can produce a five-star review as easily as a re-roof.
What about customers we quoted but did not work for?
They are never asked. Only completed jobs go into the system, which also protects you from a review from someone you never worked for.
How do you handle a bad review about a leak coming back?
You are alerted immediately, with a calm, specific reply drafted for you to approve. Fix the problem with the customer first if you can; the reply then does more for the next reader than the review costs you.
Do you build pages for each area we cover?
Yes, for the towns you genuinely work in, each written for the roofing searches made there rather than a town name swapped into a template.
Let's get you found first.
A free 30-minute call. You leave with a clear view of where you are losing work, whether or not we ever speak again.
Book a free call